SportsShoes.com, an online retailer of running and outdoor brands, has announced 10 new hires across the brand marketing, social media and design teams to support business growth and sustainable development strategy.
Founded in 1982, the online retailer offers more than 17,000 products from 150 global running and outdoor brands, including Asics, Nike, Adidas, Hoka, New Balance, Haglöfs, Mammut, Rab and Patagonia.
Maryse Hines has joined SportsShoes.com as Marketing Coordinator for the Kendall-based sportswear and outdoor apparel brand Inov-8, where she has been named Director of Marketing, while Erica Carter and Kathy Brown have been named Senior Directors of Marketing.
In addition, the online and outdoor retailer has strengthened its social media team with the appointment of Nigel Hawkin as Social Media Director. He is from the digital marketing agency Nano Interactive. He was joined by social media manager Anna Dugdale.
The design team was expanded by lead designer Jacob Warr, who came from e-commerce software company Visualsoft. He is joined by digital designer Eloise Foy, previously of Great Rail Journeys, and videographer and content creator Ellis Dagnall.
Hannah Greenwood and Thomas MacDonald have also been appointed as E-commerce Associate and Marketing Design Trainee respectively.
“At SportsShoes.com, our mission is to provide our customers with access to the best online retail experience,” said Dan Cartner, chief marketing officer at SportsShoes.com, in commenting on the new appointments. Our design and social media teams are crucial with their innovative and creative side as our growing client base drives their fitness journey forward.
“To connect with our customers, we need a team that can easily see things from their perspective, and with the fantastic backgrounds and passion of our new athletes, we are perfectly placed to do just that. I look forward to working with our wider team members and leveraging their skills to better engage and support our customers.”
In June, the retailer, which has annual sales of £83.8m, said sales rose 20 per cent year-on-year and added 140,000 new customers in the first quarter of the financial year to March 1, 2023.