Altitude Marketing, a full-service life sciences marketing and branding agency serving B2B companies for over 19 years , recently announced a partnership with LS CancerDiag, lead developer of the revolutionary DiagMMR® test.
Emmaus, father. , Aug. 10, 2023 /PRNewswire/ -- LS CancerDiag's primary mission is to reduce cancer mortality, supported by the vision that DiagMMR® will become the new standard global test for the diagnosis of Lynch syndrome. DiagMMR® is a simple and accurate method for diagnosing hereditary MMR deficiency with Lynch syndrome, the world's most common hereditary cancer predisposition.
The current diagnosis of Lynch syndrome is based on tumor research and DNA sequencing, but the limitations of these methods led the founder of LS Cancerdiag to look for a new way. DiagMMR® is the result of years of focused research, an innovation that significantly simplifies the diagnosis of Lynch syndrome, provides preventive care and saves lives.
LS CancerDiag's pioneering work began in the University of Helsinki laboratory, was clinically tested and brought to the local market. Today, the company is entering a new phase of growth: bringing this revolutionary test to the United States .
"We are very excited about our new partnership with Altitude Marketing. A compelling and consistent brand strategy and strong marketing will be critical as we step up our efforts to bring our diagnostic solutions to the US market," said Philip Arnage , CEO. . LS Cancer Diag. "The partnership allows us to step up our game by bringing a marketing specialist to the US as an extension of our team based in Finland . This will be a great fit for us and with their integrated services and B2B orientation, we are confident that together we can execute our business and build a strong brand presence in this important market." that we will be".
Together, Altitude and LS CancerDiag will undertake a rebranding project to enhance the company's visual and verbal identity. Including creating a new name, developing new messaging, improving their online presence and strengthening their position as a global leader in the diagnosis of Lynch syndrome.
"We love working with companies that will change the world for the better," said Andrew Stanten , CEO of Altitude Marketing. "The 1 in 300 people with Lynch syndrome have a significantly increased risk of certain hereditary cancers. LS CancerDiag will change that with an early detection test. We are honored to have been selected as the company's brand and marketing partner. Let's go."
About advanced marketing
Altitude Marketing is an integrated data-driven B2B marketing firm serving national and global technology companies in the life sciences, local manufacturing and enterprise software industries. For over 19 years, Altitude has successfully worked with clients in integrated offerings and niche, regulated or compliant spaces. Based in the Lehigh Valley, Pennsylvania, between New York and Philadelphia , Altitude works with clients worldwide and offers a full range of integrated marketing services: strategy, branding, messaging, web development, digital marketing, content marketing, creative lines, SEO. , public relations, trade shows, social media, sales support, advertising, marketing automation, data analysis, channel support and more. Learn more at altitudemarketing.com or follow us on Linkedin, Facebook, Twitter and Instagram.
Contact: Zeera Soda, ziera@altitudemarketing.com
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