The start of a new year is an ideal time to review your current marketing strategy and set future goals. For this, it is necessary to look at the results of previous campaigns and wait for new industry trends. Get tips from members of the online small business community to up your marketing game in 2023.
Review your best marketing results from 2022
Before starting a new year, it's often helpful to look back over the previous 12 months to determine what worked and what didn't. In this MarTech post, Ryan Phelan discusses some of the top issues for marketers in 2022.
Check out some of the best resources of 2022
It's also helpful to check out the best resources and articles that have helped entrepreneurs over the past year. Check out this helpful overview from Kim Moutsos of the Content Marketing Institute.
© 2023 Powered by Small Business Trends Tips to up your marketing gameOptimize your digital marketing strategy
Your digital marketing strategy can make money in 2022. However, there may be areas where it can be improved. If you want to improve your performance in the new year, read this article from Pixel Production by James Daniels for tips.
Supercharge your content marketing with these top tools
The right tools can help you take your content marketing to the next level. There are many options to choose from. So it might help to get an expert opinion on which one is best. For a complete list, read this 99 Signals post by Sandeep Mallya.
Find the best video formats on Facebook
Video is a popular post format on Facebook. But there are many types to consider. In this Inspire to Grow post, Lisa Sicard discusses the best options for business users. A BizSugar insider has more to say here.
Check out these social media predictions for 2023
If you want your marketing efforts to have more impact in the new year, it's important to keep up with current trends. Staying ahead of the curve and understanding what users expect can be very beneficial when it comes to social media. Get some predictions in this social media post of the year from Andrew Hutchinson.
Optimize your legacy content
You don't always need to create new content to improve your site's SEO. Old posts can help you achieve your future goals. However, they may require some adjustments. Learn more in this Search Engine Journal post by Ryan Jones.
Use AI blogging tools to grow your business
Artificial intelligence or artificial intelligence affects many business functions, including blogging. If you want to make your blog more effective in 2023, an AI tool might be for you. Read more about them in Adeshokan Shamsudeen's Cybernaire post. Then visit the BizSugar community to see what members are saying.
Commercialization of new innovative products
Marketing strategies are generally most effective when tailored to specific offers. So if you plan to launch a new product in 2023, you may need a new strategy to market it. Check out the Noobpreneur post by Mike Szczesny for tips.
Improve your Instagram strategy with these organic strategies
Instagram offers various payment options to increase visibility and engagement. But not all companies have enough resources to use it. Fortunately, this Golden Platter post has some good organic options, including Adeyemi Adisa. After reading, visit BizSugar to read the community's comments.
If you'd like to suggest your favorite small business content for consideration in an upcoming community group, send us your news tips: sbtips@gmail.com.
Image: Envato Elements
