Recently, online marketing and sales channels are becoming popular among entrepreneurs, marketers and sellers, and they should be: they work like magic. Today I'm going to show you why and how you can create an online marketing funnel for your business.
Why a marketing consultant?
Consumers have access to more information than ever before and do a lot more research before making a purchase. This led to more price competition and companies began to lower the prices of their products to attract more customers. The problem is that companies are essentially selling products, so there is competition to see who can sell their product cheaper. Online sales funnels allow you to drive traffic to your website and strategically generate leads with a landing page, generate sales, identify dream buyers and entertain your customers.
How marketing worked in the past and how it works today
Twenty or 30 years ago, direct mail was the primary marketing channel. Companies send out sales letters and brochures that look like free reports. Entrepreneurs bought television time to promote their whistleblowers. Companies advertised on the radio and advertised in newspapers. Today's marketing channels have changed completely, but not in the way you might think. Instead of direct mail, companies use email marketing. Businesses are using podcasts instead of radio ads. Entrepreneurs are using YouTube ads instead of buying TV ads. So actually the strategy is the same, but the tactics have changed.
How to build a funnel
My first tip for building a successful funnel is to think about who your most successful direct and indirect competitors are. Your direct competitors are companies that sell a similar product or service to yours, while your indirect competitors sell a different product or service but target the type of customers you want.
Then I advise you to show or write the general data of your competitor. This includes their ads, landing pages, sales and downloads. It's using a funnel that already works well to make sure your funnel is successful. This template - don't copy - because they've proven it works from ads, landing pages, copy and offers.
I also recommend buying ads on the same websites your competitors are using. All you have to do is use a website analytics tool and enter your competitor's URL and you will see where all their website traffic is coming from. Buy ads on the same sites and start converting site visitors into sales. I recommend having one of your existing clients write you a blog post on their website and get them to link to your website and pre-schedule all traffic from them. You will gain confidence and know who you are by reading your client's case study or blog post.
Which funnel should I build?
There are three main tips every business owner should use: trivia, webinars, or high-paying funnels. Triwire Funnel is a low-cost offering from free to $30 aimed at building an email list and acquiring customers quickly. Many entrepreneurs take advantage of free shipping offers for CDs, books and USB sticks. Basically, you shoot a great video of what you're selling, embed it into a physical product, and sell it for free, but the buyer pays for shipping. This works very well because not only can you quickly build an email list, but you can get customers' credit card information by charging them a fee to send it. It allows you to sell with one click, just like Amazon does with its customers. Once someone orders your free book or CD, they redirect you to the next landing page on your channel, which is very unfortunate. This can quickly increase your average car value and identify potential buyers.
You can also add an order form name to your order forms, which will significantly increase your average cart value. For example, if you're offering a book with free shipping, you could include copy on the order form that says "Get the audiobook or Super Convert template for just $37!" He says. And many people add their orders.
Another popular funnel that entrepreneurs have found success with is automated webinar funnels. I love them because they allow you to deliver the perfect marketing pitch 24/7 on autopilot. You can purchase announcements directly on your webinar or invite new attendees to your mailing list to watch your webinar. A webinar is usually a pre-recorded or live presentation of your product or service that is 50% content and 50% sales. An expensive item can sell for $1,000–$10,000.
Meeting
You don't have to rely on building funnels and selling your product at a low price. You can focus on creating something that lowers the barrier to customer acquisition and dramatically increases the value of your life.
How can I build a funnel today?
The best way to start building funnels is to use a free trial of funnel building software. There are many different types that are very good on the market. If you don't want to start a fund yourself, you can go to LinkedIn and search for "creative fund". You can apply this strategy and get a designer to build your funnel.
